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PROJECT TOPIC:  AN EVALUATION OF SOCIAL MEDIA ADDICTION AMONG FEMALE STUDENTS OF RIVERS STATE UNIVERSITY
Department:  Mass Communication
AMOUNT:  10,000
FORMAT:   MS WORD
PAGES:  98
 
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ABSTRACT

This study is an evaluation of Social Media addiction among female students of Rivers State University, Port Harcourt. The objectives, among others, were to find out whether the phenomena of addiction exists among females students of Rivers State University as a result of social   media usage,and to highlight the level of social media addiction among them, as well as to find out the social media platforms students subscribed to. In other to give focus to the study, the researcher adopted the survey method with questionnaire as the instrument. The questionnaire was structured to elicit response based on the research question and it was patterned after the original Internet Addiction Test. The questions were both open and closed ended, allowing for definite and in-depth responses. The findings of this study, was based on 300 respondents drawn from the population size. The findings revealed that social media platforms such as Facebook and Whatsapp are mostly used by the students and that the phenomena of addiction does exist among students with some scoring mildly, moderately, with only 2% being severely addicted. Given the addictive nature of social media, the researcher recommends that the institution engage students in compulsory extra-curriculum activities in other to reduce online time. The researchers also recommends that a population bigger than 300 should be studied for a more heterogeneous representation.

 

TABLE OF CONTENTS

Page   

Title page                                                                                                                    i

Abstract                                                                                                                      ii

Declaration                                                                                                                    iii

Certification                                                                                                                iv

Acknowledge                                                                                                                v

Dedication                                                                                                                  vi

Table of Content                                                                                                         vii

CHAPTER 1:INTRODUCTION  

1.1 Background of Study                                                                                             1       

1.2 Statement of Problem                                                                                             4

1.3 Research Objectives                                                                                              5

1.4 Research Questions                                                                                               5

1.5 Significance of Study                                                                                           5

1.6 Scope/Delimitation of Study                                                                                6

1.7 Limitation of the Study                                                                                        6

1.8 Operational Definitions                                                                                        7

CHAPTER 2: LITERATURE REVIEW

2.1 Theoretical Framework/Review                                                                            9

2.2 Conceptual Review                                                                                               13

2.3 Concept of Social Media                                                                                      13

2.4 Types of Social Media Platform and their Usage                                                 15

2.5 Mobile Social Media                                                                                             18

2.6 Social Networking Sites                                                                                       19

2.7 Impact of Social Networking Sites                                                                       20

2.8 Internet Addiction                                                                                                20

2.9 Symptom of Internet Addiction                                                                           22

2.10 Causes of Internet Addiction                                                                             24

2.11 Social Media Addiction                                                                                      25

2.12 Features of Social Networking Sites                                                                  27

2.13 Social Network and Education                                                                           27

2.14 Limitations of Social Networking in Education                                                    28

2.15 Nigeria and Social Networking                                                                          29

2.16 Social Networking Sites and How They Function                                             30

2.17 Parental Involvement and Social Media                                                             32

2.18 Benefits of Social Networking                                                                           33

2.19Student’s Addictiveness to Social Media                                                           33

2.20Students Exposure to Social Media                                                                     35

2.21 Influence of Social Media Network on Students Academic Performance           35

2.23 Empirical Review                                                                                                36

2.24 Summary of Review                                                                                           40

CHAPTER 3: RESEARCH METHODOLOGY

3.1 Research Design                                                                                                       42

3.2 Population of the Study                                                                                            42

3.3 Sample Size and Sampling Technique                                                                      43

3.4 Research Instrument                                                                                                 44

3.5 Validity of Measuring Instrument                                                                                        46

3.6 Data Collection                                                                                                         46

3.7 Method of Data Analysis                                                                                         46

CHAPTER 4:Data , Analysis And Discussion of Findings

4.1 Analysis of Demographic Data                                                                                 47

4.2 Answering Research Question                                                                                  47

4.3 Discussions of Findings                                                                                            63

CHAPTER 5: SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATION

 

5.1Summary of Findings                                                                                              63                                                                 

5.2 Conclusion                                                                                                              67

5.3 Recommendation                                                                                                    68

REFERENCES                                                                                                          70

APENDIX 1                                                                                                                75

APENDIX 2                                                                                                                79

 

 


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